Digital Marketing Post
As complexity increases in the app ecosystem, successful developers are looking for new ways to measure, manage, and optimize across multiple ad networks and operating systems. This morning, at our annual I/O conference, we announced via Livestream a new set of media partnerships and ads offerings designed to meet the unique needs of mobile app marketers. Transparent, open and reliable measurement solutionsFor app developers looking to drive installs and engagement, it’s critical to understand the effectiveness of various media partners and placements. That’s why we have been investing in solutions to help developers apply consistent measures across a fragmented ecosystem
Article written by Rob NewtonThe post New media partnerships and ad solutions for mobile app promotion appeared first on Public Wizard.
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