Introducing the AdWords app for iOS

Digital Marketing Post

Today, we’re rolling out the AdWords app on iOS to all AdWords customers globally – you can download it from the App Store. With the AdWords app, many campaign activities can now be managed while you’re on the go from the convenience of your iPhone:Monitor campaign performance like clicks, CTR and CPC Update bids and budgetsAct on suggestions that may help improve campaign performanceGet real-time alerts and notifications about your billing and ad statusCall a Google expertCustomers like The Honest Company, MuleSoft, and PMG use the AdWords app to easily manage their campaigns, stay in touch with the needs of their

Article written by Rob Newton

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How we fought bad ads in 2015

Digital Marketing Post

When ads are good, they connect you to products or services you’re interested in and make it easier to get stuff you want. They also keep a lot of what you love about the web—like news sites or mobile apps—free.But some ads are just plain bad—like ads that carry malware, cover up content you’re trying to see, or promote fake goods. Bad ads can ruin your entire online experience, a problem we take very seriously. That’s why we have a strict set of policies for the kinds of ads businesses can run with Google—and why we’ve invested in sophisticated technology

Article written by Rob Newton

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