Digital Marketing Post
The shift to mobile is no longer happening, or will happen — the shift to mobile has happened. At the Google Performance Summit in May, we announced a completely new ad platform built from the ground up to help consumers and marketers succeed in this mobile-first world: expanded text ads and responsive ads bring to life the canvas you use to connect with consumers, while device bid adjustments provide more control and flexibility so you can optimize with greater precision.Starting today, these innovations will begin rolling out in AdWords to all advertisers around the world.Get started with expanded text ads Earlier
Article written by Rob NewtonThe post Available today: three ad innovations for a mobile-first world appeared first on Public Wizard.
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